While the United Nations is defining its post-2015 development agenda, J.K. Rowling, founder of the Lumos Foundation – a Zero Project Innovative Practice 2015 – noted that the “Sustainable Development Goals are leaving families – and children living outside of family care – very far behind. They are not mentioned once.”
Therefore, they launched a social media campaign that mobilizes their supporters and targets key decision-makers who can influence the agenda. They are asking supporters to directly appeal to key influencers through social media by tweeting and asking them to consider families in the post-2015 development agenda using the hashtag #leavenoonebehind. More details about the campaign and how you can get involved can be found here.
More information on the Lumos Foundation and their work can be found here.