Innovative Practices 2013 on Employment

Promoting micro-enterprises and entrepreneurship

ARUNIM is a pioneering and path-breaking innovation for creating livelihoods through entrepreneurship, with a special focus on persons with developmental disabilities.

About the practice at a glance
Name of Innovative Practice:Promoting micro-enterprises and entrepreneurship
Organisation:Association for Rehabilitation under National Trust Initiative of Marketing (ARUNIM)
Country
of origin
India

DATES & FIGURES

ARUNIM works with 192 NGOs as well as individual entrepreneurs as members across the country. It reaches out to more than 3,000 persons with disabilities. ARUNIM training on Micro Enterprise, Design Workshops and Product Evaluation Programmes has been attended by 345 trainers and participants from across the country.

PROJECT

Set up in 2008, ARUNIM’s strategies include building the membership base across the country, networking with financial sectors, corporate sectors and the various government bodies and ministries that promote micro enterprises, and building a brand. Its activities range from policy level interventions to providing information, offering training in product design, introducing technology-based solutions and marketing opportunities to all its members and providing intensive support to sheltered workshops, individuals with disabilities and self-help groups, which could be inclusive of parents, siblings and persons from other marginalised groups, for incubating micro enterprises.

ARUNIM’s Key objective is to create a Marketing Federation and facilitate entrepreneurs with disabilities to become “Contributors and Job Creators”.

IMPLEMENTATION IN THE FOLLOWING COUNTRIES

India

FURTHER INFORMATION AND READING
´www.arunim.inwww.facebook.com/ArunimIndia

A ‘Different’ Market, The Hindu – www.thehindu.com/todays-paper/tp-national/article3402558.ece – .T6vTjC6JoFM, 10 May 2012

CONTACT

Ms. Thilakam Rajendran
Managing Director
c/o National Trust
16-B Bada Bazar Road, Old Rajinder Nagar, New Delhi – 110060, India
Phone: +91 9810260019
Email:
md.arunim@gmail.com

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